How the Fitness Industry Has Marketed to Women Over Time: A Journey of Unrealistic Standards

McKenzie Jacobs

Published on: 19/10/2024

Today, we’re taking a trip down memory lane to see how the fitness industry has marketed to women over the years. Spoiler alert: It’s been a wild ride filled with unrealistic standards and a few eyebrow-raising moments. But don’t worry, I’m here to set the record straight.